Peters Billiards is the largest single-store game room supplier in the Midwest, also carrying the largest kitchen and bar stool selection in the Twin Cities and an extensive collection of home and outdoor furnishings.

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Make it personal.

Peters Billiards has always been a successful work-of-mouth brand. Faced with growing online and offline competition the single-store retailer undertook a comprehensive marketing effort to raise its brand visibility, engage customers, increase sales and position the store as a must-see destination location.

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  • A multi-year advertising campaign helped tell a new brand story.
  • Steady media relations efforts drove consistent brand visibility.
  • An engaging digital and social media strategy deepened customer relationships.
  • A focused issues management strategy kept the business on track (and growing) despite a major, multi-year highway construction project near the store.

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